See where you can win ground back
Compare visibility, reviews and positioning to identify the gaps holding you back and the competitor weaknesses your next action can address.
Scan 360° feature
Competitors: the map of your local market, weak spots included
Who captures the customers in your area, with what strengths, and where they are vulnerable. Zenplan compares your business with local competitors on the same grid.
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What Zenplan analyses
- The competitors actually present in your area and your category.
- Their visibility, rating, review volume and positioning.
- The strengths customers perceive and their recurring weak points.
- The gaps between their online presence and yours.
What you receive
- A clear comparison of visibility, reviews and positioning.
- The exploitable weak spots identified for each competitor.
- An attack plan to win ground back, action by action.
- The option to add each recommendation to your roadmap.
What it actually does for you
1
Know who you are really competing against, beyond the names you already know.
2
Position yourself on what competitors do badly instead of copying them.
3
Justify your prices with concrete market evidence.
Why choose Zenplan to analyse competitors?
A local comparison built on visible gaps and genuinely actionable opportunities.
Compare on the same framework
Your business and detected competitors are assessed against the same public criteria, making strengths and weaknesses directly comparable.
Decide from reviewable facts
Compared businesses and observed gaps remain visible. You can examine each recommendation before adding it to your roadmap.
Stay focused on your local area
The analysis targets comparable businesses in your category and local market, rather than national references unrelated to your customers.
Frequently asked questions
How are competitors selected?
Zenplan keeps comparable businesses present in your area and activity category, based on public data.
Can I track one specific competitor?
The analysis covers the competitors detected during the scan; relaunching a scan updates the list and the comparison.
Is the data public?
Yes. Zenplan only uses publicly available information, such as online listings and reviews.
Face your market
Run a Scan 360° and find out who is taking your customers, and how to take them back.
Analyse my business